Improve product clarity and
brand consistency through animation
Product Explainer Video
3D Animation
Create product clarity and visual consistency through animation
Turtle Tough was looking to expand their use of animation to make their technology easier to understand while creating a cohesive visual style across their video content.
Sensor Cleaning Instructions
Installation Hardware
The Challenge
Turtle Tough had several upcoming videos that required animation and wanted to create a consistent look across all of their content.
They needed a way to explain the smaller details and technical aspects of their products that traditional video could not do on its own.
Turtle Tough wanted a solution that could be used across multiple areas of their business. The animations needed to work both internally for training and education, as well as externally for marketing, their website, and tradeshows.
Raconteur developed a consistent animation style that could be carried across Turtle Tough’s growing library of video content.
We used animation to break down complex product details and highlight the features that are difficult to communicate through traditional video.
Raconteur created a flexible approach that allowed the animations to be used across multiple platforms and purposes. The final content was designed to support Turtle Tough internally and externally.
Turtle Tough was pleased with the final visual style and the cohesive approach that gave their video content a consistent look while reinforcing the quality of their products.
The animations allowed Turtle Tough to showcase important product details and technical features that would be difficult to capture through traditional video alone.
The final approach provided Turtle Tough with versatile content that could be used across multiple channels, including training, marketing, and sales.
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